Is the CIM Marketing Leadership Programme for you?
If you’re looking to grow your career, the CIM level 7 Marketing Leadership programme might be for you. We’ve summarised all the key information below to help you decide if this qualification is the right route for you.
Who can complete the CIM level 7 Marketing Leadership Programme?
The CIM have some requirements before you can start a course:
- You must have a Level 6 qualification in any discipline, plus 7+ years of senior marketing experience,
- OR; a CIM level 6 qualification in Marketing, plus 5+ years of senior marketing experience,
- AND; Evidence of career progression, a sufficiently strategic current role and IELTS 7 or equivalent (if your first language isn't English).
What marketers will learn in the Marketing Leadership Programme?
To complete this CIM Level 7 qualification, you will need to complete 3 modules.
Contemporary Challenges- Mandatory
- The dynamic marketing environment
- Key business drivers for organisational success
- Opportunities for value creation
- Innovative and positive responses to emerging challenges
Leading Change - Mandatory
- Build, lead and manage change
- Change culture and organisational agility
- Handling resistance to change
- Strategic planning for change
Managing Business Growth - Elective
- Options for business growth
- Capabilities to maximise performance
- The organisation's ability to respond to change
- Strategies for sustainable growth
How will marketers be assessed?
One work-based assignment per module on your organisation.
How can the Marketing Leadership Programme benefit you?
Below are just a handful of ways in which this course will benefit you, your organisation and your professional network.
- Test your ability to develop an effective growth strategy and convince your colleagues to support it
- Identify the metrics that you really need to deliver your strategy
- Question the value of the current legacy systems operating in your business and suggest ways it could be improved
- Step back from the day-to-day and think strategically about the business, as well as reflect upon and improve your own performance
- Pick up inspiration and share ideas with tutors and other students, from a variety of sectors
- You can use this course as a springboard if you're planning a start-up venture!
- You can add the post-nominal ‘DipM’ (Diploma in Marketing) to your name. These post-nominals show you have completed the highest CIM qualification (CIM Level 7).
What study materials are included when you study at Cambridge Marketing College?
We pride ourselves on our unrivalled, multimedia study package and have designed this to help you gain the skills you need, plus work perfectly around your life as a busy professional.
As well as our comprehensive study package this course includes:
Expert tutor support
Our faculty are all practitioners themselves and 'practice what they preach'. You will have one-to-one tutorials with the experienced College founder Charles Nixon.
Want to know more about Charles?
You can find out more about Charles by reading his biography or listening to some of his expert opinions on the Cambridge Marketing College podcast.
Learning Zone
Our personalised student portal, which includes electronic materials, dates and deadlines and tutor details
Study guides
Accompanies each module and includes handy exercises to stimulate your thinking on each subject as you progress through the CIM syllabus.
Podcasts
Our podcast covers current marketing scenarios, with advice from industry experts
Webinars
Recorded for you to watch at your leisure or live, regular check-ins with your tutor
CIM resources
With your CIM membership (sign up separately) you also gain access to their electronic library
How long does this course take?
To successfully achieve the CIM level 7 qualification, it would take 18 months to complete, although 24 months support is provided for added flexibility if you need it.
Alternatively, if you want to gain the skills belonging to just one of the modules listed above, you can study one as a standalone course, which would take 6 months to complete. These are known as CIM Awards; and can be built up in your own time to complete the full qualification if you wish.
Why should I choose Cambridge Marketing College?
There are many reasons why we believe you should choose us as your provider. We can help you take your marketing career to a whole new level.
- We were the first study centre in the world to have students complete this qualification
- We have over 30 years of experience helping professionals reach their full potential
- Our faculty of tutors are all practising marketers themselves
- We have helped marketers from over 2000 companies, including ARM, BGL, Unilever, Dyson, Barclays and AXA enhance their careers
- We have had students from the Private and Public, Not-for-profit, Professional Services, B2B and B2C sectors
- We have taught students from 114 countries worldwide
If you would like to find out more about the CIM Marketing Leadership Programme and how it could benefit your marketing career, please visit our course page or contact us with any questions. Our team are ready to help you!