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Sustainability support for marketers

Our journey to Net zero

As marketers, we hold the skills to drive sustainability efforts forward. It’s our job to ensure the world’s marketers are aware of how to do this for the good of their organisation and their customers. We all have a part to play and here at Cambridge Marketing College we’re continuously making changes to make sure we do just that.

Cambridge Marketing College is a proud member of the SME Climate Hub, a global initiative that empowers small to medium sized companies to take climate action and build more resilient businesses. Through the SME Climate Hub, we commit to lowering our impact on the environment through authentic action, halving our emissions by 2030. In making the commitment, we have joined the United Nations Race to Zero campaign.

Our sustainability plan — Plan for better

Measuring our impact and minimising our footprint

We are measuring our impact and constantly monitoring our progress to ensure we reach net zero by 2025. Here we detail the results of our carbon footprint and actions so far.

Over the last 2 years we have been developing plans and building on our past behaviours to ensure we are cutting down our carbon emissions and are much kinder to the planet. We have established which areas are most relevant to us and our stakeholders.

Read our action plan

Actively working on quality education

It is our duty to ensure we educate the world’s marketers. Therefore, we are consistently working with experts to provide a variety of free resources, courses and apprenticeships around marketing and sustainability.

Sustainability toolkit

Our experts have developed guidance on what you need to know and have provided handy checklists so you can check where you are currently and what can be done to improve your efforts as an organisation.

Download sustainability toolkit
Charlotte Lestienne

As a training provider, we have to lead by example. We could not expect our learners to tackle this emergency if we didn’t do the same. So we will cut our carbon emissions, encourage our learners and Alumni to do the same and equip them with the knowledge that they need.

Charlotte Lestienne Apprenticeship Lead

Our progress

We took a close look at where we could make changes to bring down our carbon emissions — Here are just some of the ways we’ve addressed this so far.

We are sending out study materials in smaller recycled boxes.

We have switched to electricity supplied from 100% renewable sources.

We created a virtual green board to inspire and capture our staff’s ideas.

We are opting for eco-friendly cleaning products.

We have minimised the need to travel for students and staff.

We are making sure lights are off when we leave a room.

We are opening doors and windows rather than using the air-con.

We are turning off the heating when not needed.

We are holding meetings and course tutorials online.

We are printing on paper and card that are fully recyclable and affiliated with the Carbon Capture Scheme.

We are asking our staff work from home at least one day a week.

Okavango River

We’ve sent our library of textbooks to a university in Botswana so they could have a second life and help learners with their studies.

Photo by Wynand Uys on Unsplash