Level 7 CIM Postgraduate Diploma in Marketing Leadership Programme

The new Level 7 Marketing Leadership Programme is the CIM's highest level qualification. This course is for marketers with several years experience at a senior level and who want to get to the very top of their game.

Spread the cost of your course*

Take advantage and make an initial payment of £1200.00 and £70.00 administration fee by credit/debit card, then spread the remaining amount over 12 equal monthly instalments.

* Available for UK bank accounts only.

Distance learning

Distance Learning

£4500.00* + VAT

£4500.00* + VAT

Executive weekends

Cambridge, UK

14 October 2017, £5400.00* + VAT

14 October 2017
£5400.00* + VAT
Dubai, UAE

25 October 2017, £5400.00* + VAT

25 October 2017
£5400.00* + VAT
* Awarding body membership and/or assessment fees are not included.

Course overview

The aims of this programme are to develop your skills in: constructing an argument, evaluating marketing concepts, understanding technology and new trends, collaborating and influencing across the business, people management and leadership.

Tuition package

Our tuition package includes

  • Executive weekend programme in Cambridge: one residential weekend per module at the Moller Centre Cambridge. Saturday night's accommodation and dinner is included in the fee
  • a series of 6 fortnightly webinars following the weekend class to further develop your learning
  • an exclusive Study Guide for each module
  • a textbook for each module
  • access to the College's online learning resources
  • optional free psychometric profile (Thomas International HPTI and TEIQue)
  • exclusive case study created by the College to aid learning
  • one-to-one tutor support for each assessment

Distance learning

Our distance learning students receive the same package of support (other than the classes):

  • hard copy of the exclusive Study Guide for each module
  • a textbook for each module
  • access to the College's online learning resources
  • optional free psychometric profile (Thomas International HPTI and TEIQue)
  • exclusive case study created by the College to aid learning
  • additional one-to-one tutor support for each module and assessment via Skype
  • video-conferences and webinars specifically for distance learners designed to cover key aspects of the syllabus
  • access to our exclusive Slack channel for discussions with fellow learners

Duration

Each module takes 6 months to complete, therefore the full course should take 18 months in total.

Entry criteria

  • Level 6 qualification (ie a full honours degree) in any discipline, plus 7+ years marketing experience,
  • OR; Level 6 qualification (ie a full honours degree) in Marketing, plus 5+ years marketing experience,
  • PLUS; Evidence of career progression, a sufficiently strategic current role and IELTS 7 or equivalent (if first language isn't English).

Course modules:

Contemporary Challenges Mandatory

Study hours: 200

This module will enable you to evaluate the potential impact of emerging contemporary marketing challenges and apply strategic thinking to develop successful and practical strategies.

  • Critically analyse the changing dynamics of an organisation’s environment
  • Determine key business drivers for organisational success
  • Evaluate the relevance of emerging marketing challenges to the organisation’s future direction
  • Critically assess the contribution of the challenges to the value creation of an organisation 
  • Demonstrate a clear understanding of how the organisation can develop a positive response to emerging challenges
  • Recommend resource-led innovative approaches to contemporary marketing challenges

Assessment: Assessment is by a project-based assignment.

Leading Change Mandatory

Study hours: 200

A key aspect of a senior marketer’s role is leading and managing change within an organisation. This module will enable you to:

  • meet the challenges of change by providing a platform for supporting future responses
  • harness organisational potential and sustain innovation
  • develop an understanding of how the organisation’s assets can be managed
  • sustain a clear market position to guide, support and implement market-led change within an organisation.

Assessment: Organisation based assignment.

Managing Business Growth Elective

Study hours: 200

This module will enable you to develop a structured and creative approach to determining where potential or existing opportunities for growth exist.

Assessment: Assessed by a project-based assignment.

Consultancy Elective

Study hours: 200

This module is designed to develop the skills required to build and develop client relationships either as an independent consultant or in a consultancy role within a large organisation. 

Assessment: Assessed by a project-based assignment.

What our students say

The tutors were fantastic and all the materials provided were great. I always recommend Cambridge Marketing College.

CMC Alumnus

Cambridge Marketing College has amazing tutors, friendly administration staff and great teaching material.

CMC Alumnus

You really have been so so helpful, and I really appreciate it. CMC are lucky to have such wonderful staff who really go the extra mile.

Felicity Dale Associate Director, International Strategic Development Global University Systems

We're here to assist!

If you have any questions about this course or would like confidential advice, please do not hesitate to get in touch:

+44 (0)1954 234940 Contact us
Alternatively, you can talk to a team member using the LIVE CHAT at the bottom of your screen.