Level 3

CIM Foundation Certificate in Professional Marketing

Revised

Available from mid-September 2019. Gain the essential skills needed to enter the marketing industry and be able to perform professionally in a support level role within the workplace. Start any time with Online Learning or via our upcoming classes.

Spread the cost of your course*

Take advantage and make an initial payment of £200.00 and £70.00 administration fee by credit/debit card, then spread the remaining amount over 4 equal monthly instalments.

* Available for UK bank accounts only.

Online learning

Online Learning

£620.00* + VAT

£620.00* + VAT

Evening classes

Cambridge, UK

30 September 2019, £990.00* + VAT

30 September 2019
£990.00* + VAT
London, UK

02 October 2019, £990.00* + VAT

02 October 2019
£990.00* + VAT

Executive weekends

Cambridge, UK

28 September 2019, £1020.00* + VAT

28 September 2019
£1020.00* + VAT

Saturday seminars

Edinburgh, UK

28 September 2019, £990.00* + VAT

28 September 2019
£990.00* + VAT
Bristol, UK

05 October 2019, £990.00* + VAT

05 October 2019
£990.00* + VAT
Manchester, UK

05 October 2019, £990.00* + VAT

05 October 2019
£990.00* + VAT

* Please note: Awarding body membership and/or assessment fees are not included.

Course overview

Successful completion of this qualification will equip you with the skills, knowledge and understanding to be able to perform in a support level role and carry out an essential and successful professional marketing role within the work place. 

Duration

9 months (but 12 months support is provided for added flexibilty if you need it).

Entry criteria

  • A-Levels (or equivalent)
  • English language proficiency

Course modules:

Marketing Principles Mandatory

Study hours: 120, split into a provided weekly study plan.

  • Know the role and function of marketing within organisations 
  • Understand the factors that influence customer behavior
  • Identify the key components of the marketing environment
  • Identify how to collect relevant information about the marketing environment
  • Understand the concept and elements of the marketing mix
  • Understand the application of the marketing mix in different contextual settings

Assessment: Multiple-choice question examination.

Communications in Practice Elective

Study hours: 120, split into a provided weekly study plan.

  • Identify different types of customer
  • Identify how customers make purchasing decisions
  • Outline the purpose of customer communications
  • Understand the range of communications tools
  • Outline the structure and content of a customer communications plan
  • Know how the effectiveness of a communications plan can be measured and evaluated

Assessment: Work based assignment, based on an organisation of your choice.

Digital Fundamentals Elective

Study hours: 120, split into a provided weekly study plan.

Please note: By choosing this module as an elective when studying the full qualification, the student would be awarded with the CIM Foundation Certificate in Professional Digital Marketing

  • Understand the impact of digital technology on marketing activities
  • Understand the effect of digital technologies on customers
  • Understand the use of digital marketing tools
  • Outline the development of digital marketing content
  • Know how to develop digital marketing communications campaigns
  • Understand how to measure digital marketing communications campaigns

Assessment: Work based assignment, based on an organisation of your choice.

What our students say

Working with Thomas McAlinden my tutor has been fantastic. The feedback I received on my draft was seriously impactful and helped shape my assignment in the final weeks. The greatest benefit to me was that Thomas was always on hand to help. Every phone call, email or text was answered and responded to without delay. 

Brenton Williams Foundation Certificate Student, Gilead Sciences Inc.

Really good. I am enjoying it very much”: It’s opened my eyes to things I didn’t know” such as “how I shop as a consumer. My Line Manager is very helpful and supportive and my tutor is lovely and helpful. It’s reassuring to know I can reach out to him.

Nooria P. Apprentice Marketing Executive, Abcam

You really have been so so helpful, and I really appreciate it. CMC are lucky to have such wonderful staff who really go the extra mile.

Felicity Dale Associate Director, International Strategic Development, Global University Systems

Cambridge Marketing College has amazing tutors, friendly administration staff and great teaching material.

CMC Alumnus

In a nutshell, studying for the Diploma, with the great support from the tutors, has given me a fantastic grounding and structure around which to make and implement marketing strategy and activity. It has also given me a lot of confidence.

Clare Montgomery Founder, Beaujolais and Beyond

The tutors were fantastic and all the materials provided were great. I always recommend Cambridge Marketing College.

CMC Alumnus

Don't have the flexibility to study a full qualification?

You can take just one of these qualification modules as an Award which will count towards studying for a full qualification.

We're here to assist!

If you have any questions or would like confidential advice, please do not hesitate to get in touch:

+44 (0)1954 234940 Contact us
Alternatively, you can talk to a team member using the LIVE CHAT at the bottom of your screen.