Education and Metrics

Branding | Kiran Kapur | 10 June 2014

Series 1, Episode 9

Kim Spooner talks about marketing in education: schools, colleges, and vocational training. Andrew Hatcher of challenges marketers to “measure what they fear” and prove that marketing is effective. Nick Wake of Awaken Communications returns to the show to discuss his admiration for the Lego company. ​

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