Opinionated Marketers - Rise of localism
In the week that non-essential shops open in the UK, Charles Nixon and Kiran Kapur discuss the changes coming in the retail sector. In particular, the de-globalisation of supply chains.
Conversation begins with a discussion of Wunderman Thompson's report on deglobalising retail and takes in duplication of production David Ricardo Comparative Advantage of Nations and Terry Pratchett's boots!