Jimmy’s, Periscope and Creativity
Marketing for charities with Jane Heeney from Jimmy’s Cambridge, a local charity helping the homeless and vulnerable. In Jargon Buster! Simon Nicks looks at the new Twitter technology of Periscope, a new app that allows people to share and watch live video from your mobile phone. Red Bull and other brands are already using it: should you?
Finally, we look at how not to be a perfectionist (when is something good enough?) and why a healthy work-life balance helps creativity, with Hanadi Jabado from The Cambridge Judge Business School.