Email Marketing & Favourite campaigns

Digital marketing, Communications | Kiran Kapur | 12 March 2015

Series 2, Episode 10

We look at favourite marketing campaigns – the Oreo Dunk in the Dark image, Honda’s cogwheels advertisement, and more. Which campaign would you nominate? In Jargon Buster! Allison Thomas looks at above, below and through the line advertising. Finally, Kieran Cooper’s practical advice on how to you make your email marketing campaign stand out in a crowded in-box.

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