The CIM have created a resubmission option for candidates who marginally fail an assignment module.

Resubmissions are based on the original brief, with the same theme and the same organisation.

Which modules can I resubmit?

All 2019 CIM assignment modules for candidates receiving between 45-49% for their assignment modules.

Level 3 Foundation Certificate and Foundation Certificate in Digital Marketing

  • Communications in Practice
  • Digital Fundamentals

Level 4 Certificate and Certificate in Digital Marketing

  • Planning Campaigns
  • Customer Insights
  • Digital Marketing Techniques

Level 6 Diploma and Digital Diploma in Professional Marketing

  • Marketing & Digital Strategy
  • Innovation in Marketing
  • Digital Customer Experience
  • Managing Brands
  • Digital Optimisation

Level 7 Post-Graduate Diploma in Professional Marketing

  • Corporate Digital Communications
  • Creating Entrepeneurial Change

For the 2024 CIM syllabus, there is only one module eligible to resubmit: Strategy and Planning. Candidates must have scored 55-59%

What is the process?


1) You must register for the resubmission with 5 working days of getting your results. You need to contact the College to discuss first. Drop an email to shane@marketingcollege.com

2) You will be charged the standard CIM assessment fee.  You pay the fee by calling CIM Studying Membership Team on +44(0)1628 427120. You will need to pay by debit/credit card

3) You will receive a breakdown of the marks by Task from the CIM within 3 working days of your payment.

4) You then amend your assignment based on the CIM mark sheet. You must highlight the changes by using a highlighter function, or bold, or text in a different colour. It must be easy for the examiner to see the changes.

5) The pass mark is capped.

For the 2019 syllabus, the highest mark you can receive is 50% which is a pass.

For the 2024 syllabus, the highest mark you can receive is 60% which is a pass.

If you have now passed, the CIM will send out a Certificate

 

What do I submit?

All resubmissions must be emailed to jackie@marketingcollege.com by the deadline date, 17 October 2025.   Address the email subject line ‘Cambridge Marketing College Resubmission for (your membership number)’

  • your original (failed) assignment
  • your reworked assignment for resubmission
  • a resubmission form

Can I get a lower mark?

No. If you pass a resubmission, the highest mark you can be awarded is 50%. This is the pass mark and you will have passed the module.

If you get a lower mark on the resubmission, then your previous mark will stand.

Do I have to resubmit?

No. You can retake in the normal way.

Is there a cost?

Yes, you will be charged the standard assessment fee for the CIM

Should I retake rather then resubmit?

You may wish to retake if:

you would prefer to use a different organisation, or a different assignment theme

you would prefer to move onto another module and come back to the one that you have failed.

 

What about the Global Marketing Decisions module?

This cannot be resubmitted. Although this has become an assignment whilst Covid-19 restrictions are in place, this is classified as an Examined module and so is not included in the resubmission process.

 

Updated 1 September 2025