Who is this event for?

If you're a marketing professional who's interested in utilising AI technologies to revolutionise their marketing strategies, optimise customer engagement, and showcase products for competitive advantage, the Immersive AI Marketing Course is perfect for you.

This course is designed for marketers of all levels, with no prior experience required.

About this event

As marketing professionals, navigating the ever-evolving world of AI and technology can be challenging, but it also opens up unprecedented opportunities for brand building, competitive advantage and potential business growth. 
 
This immersive one-day course aims to equip you with a hands-on understanding and strategic insights on engaging customers, showcasing products, and deploying advanced marketing strategies in the next iteration of digital marketing.
 
We'll guide you through the transformative power of AI, focusing on implications for customer engagement, personalised product showcasing, data-driven marketing, automation, agents and more. We'll also explore solutions for accessibility and the ethical considerations of AI and create strategies to navigate potential challenges.

The course is a BCS Tech10 Accredited Programme, so once you've completed it, you will receive a BCS Tech10 digital badge to showcase your expertise. 

BCS accredited AI marketing course

Immersive Marketing Course: What will you learn?

  • Immersive AI in Marketing: Harness the latest AI tools, best practice prompting and vibe coding as you learn how to build exciting new customer experiences.
  • AI Tools & Automation: Use platforms like ChatGPT, Copilot, Perplexity and Manus as we conduct deep research, build plans, streamline campaigns, and deliver amazing creative assets.
  • Customer Insights & Engagement: Leverage AI to understand behaviour, trends, and preferences while building communities and influencer partnerships.
  • Product Showcasing & Conversion: Apply immersive technologies for interactive, conversion-driven product experiences.
  • Search & Discovery Optimisation: Enhance visibility with AI-powered voice and visual search strategies.
  • Ethical AI: Ensure responsible AI use to build trust and adoption.

How Does It Work?

  1. After you book, you will be sent joining instructions with all the information you need about the day
  2. On the day, the tutors, Neil Wilkins and Mark Connolly, will teach you everything you need to know to master AI. As a BCS accredited course, it's important that participants keep their camera on throughout the day. This helps the tutors confirm that attendees are present throughout the course, which is a requirement for certification.
  3. After the course, the College will send your application for your digital badge to the BSC
  4. Once the BCS has processed your information, you will receive your digital badge
  5. Position yourself at the forefront of the future of marketing in just 1-day. Book your space today.