The CIM Award in Marketing Insights will teach you to:
- Explain key market research methods and insights which can inform marketing decision-making
- Understand the key factors that influence consumer/customer behaviour
- Understand the customer journey and how to build stronger customer relationships
Cambridge Marketing College has a 100% pass rate on the Marketing Insights module (May 2025)
Find the module specification here
Online learning
| Start any time and set your own pace! | £275 +VAT | ENROL |
Evening classes
| 20 April 2026 | Virtual classes (Virtual) | £413 +VAT | ENROL |
Fees and payment
You can pay the course fees by debit/credit card or by selecting 'Invoice my company' at the checkout.
The total course fee payable to Cambridge Marketing College does not include the additional CIM membership and assessment fees that need to be separately paid to complete the qualification — Please refer to the cost breakdown below.
- Study method Online learning
- Award fee £275 £275
- VAT £55 £0
- Total payable to the College £330 £275
- CIM membership £65/year £65/year
- CIM assessments £125 £125 *
- Study method In-person classes
- Award fee £413 £413
- VAT £83 £0
- Total payable to the College £496 £413
- CIM membership £65/year £65/year
- CIM assessments £125 £125
Entry criteria and support
- GCSEs (or equivalent)
- If English is not your first language, you will need to demonstrate English language proficiency (IELTS Academic Module overall score of 6.5 or equivalent)
You don’t need any marketing experience to complete a CIM Level 3 qualification.
We recommend a minimum period of 4 months to complete the Foundation Certificate. To allow you to fit studying around other commitments, we offer support for 24 months for CIM qualifications and 6 months for CIM Modular Awards.
Our students get a range of support, you can find more information about support here.