Level 7

CIM Award in Contemporary Challenges

Evaluate the potential impact of emerging contemporary marketing challenges and apply strategic thinking to develop future strategies. Start at any time with online learning or via our virtual classroom dates below.

Online learning

Online Learning

£1500.00* + VAT

£1500.00* + VAT

Executive weekends

Cambridge, UK

20 February 2021, £1800.00* + VAT

20 February 2021
£1800.00* + VAT

* Please note: Awarding body membership and/or assessment fees are not included.

Course overview

Identify the key influences on the future drivers of the organisation and match those with organisational resource to determine future direction.

Senior level marketers need to be able to identify the key influences on the future drivers of the organisation and match those with organisational resource to determine future direction. This module will enable you to evaluate the potential impact of emerging contemporary marketing challenges and apply strategic thinking to develop future strategies.

This Award also forms part of, and receives the same tuition support as, the CIM Marketing Leadership Programme.

Duration

6 months

Entry criteria

  • A Level 6 qualification in any discipline, plus 7+ years senior marketing experience,
  • OR; Level 6 qualification in Marketing, plus 5+ years senior marketing experience,
  • PLUS; Evidence of career progression, a sufficiently strategic current role and IELTS 7 or equivalent (if first language isn't English).

Course module:

Contemporary Challenges Mandatory

Study hours: 200, split into a provided weekly study plan.

  • The dynamic marketing environment
  • Key business drivers for organisational success
  • Opportunities for value creation
  • Innovative and positive responses to emerging challenges

Assessment: Work based assignment on an organisation of your choice.

What our students say

The course material follows a logical structure and provides a variety of learning methods depending on preference. The level of support provided by the college is outstanding. My learning is tailored to my personal objectives and work priorities which means I can balance workloads alongside developing my career aspirations as a marketing professional.

Kimberley Wright Marketing Executive Apprentice, Expleo

Really good. I am enjoying it very much”: It’s opened my eyes to things I didn’t know” such as “how I shop as a consumer. My Line Manager is very helpful and supportive and my tutor is lovely and helpful. It’s reassuring to know I can reach out to him.

Nooria P. Apprentice Marketing Executive, Abcam

In a nutshell, studying for the Diploma, with the great support from the tutors, has given me a fantastic grounding and structure around which to make and implement marketing strategy and activity. It has also given me a lot of confidence.

Clare Montgomery Founder, Beaujolais and Beyond

You really have been so so helpful, and I really appreciate it. CMC are lucky to have such wonderful staff who really go the extra mile.

Felicity Dale Associate Director, International Strategic Development, Global University Systems

After working in Marketing for a year already; I’m thoroughly enjoying this apprenticeship, it’s already taught me lots of valuable information that I use on a day-to-day basis. The coursework is easily accessed and allows me to work at my own pace whilst balancing my job at the same time.


Dylan Cooper Marketing Assistant Apprentice, The Parts Alliance

Cambridge Marketing College has amazing tutors, friendly administration staff and great teaching material.

CMC Alumnus

The tutors were fantastic and all the materials provided were great. I always recommend Cambridge Marketing College.

CMC Alumnus

Working with Thomas McAlinden my tutor has been fantastic. The feedback I received on my draft was seriously impactful and helped shape my assignment in the final weeks. The greatest benefit to me was that Thomas was always on hand to help. Every phone call, email or text was answered and responded to without delay. 

Brenton Williams Foundation Certificate Student, Gilead Sciences Inc.

We're here to assist!

If you have any questions or would like confidential advice, please do not hesitate to get in touch:

+44 (0)1954 234940 Contact us
Alternatively, you can talk to a team member using the LIVE CHAT at the bottom of your screen.

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