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CIM Award in AI Marketing

  • Level: 6
  • Duration: Study hours: 100
  • Study options: Online learning
  • Locations: Online

The CIM Award in AI Marketing will teach you to:

  • Identify the application of AI within marketing
  • Understand the challenges of AI within the business environment
  • Understand how to plan the utilisation of AI in marketing activities

Find the module specification here

Online learning

Start any time and set your own pace! £360 +VAT ENROL

Fees and payment

You can pay the course fees by debit/credit card or by selecting 'Invoice my company' at the checkout.

The total course fee payable to Cambridge Marketing College does not include the additional CIM membership and assessment fees that need to be separately paid to complete the qualification — Please refer to the cost breakdown below.

  • Study method Online learning
  • Award fee £360 £360
  • VAT £72 £0
  • Total payable to the College £432 £360
  • CIM membership £65/year £65/year
  • CIM assessments £165 £165 *
* International learners might be eligible for a reduced rate of £135

Entry criteria and support

  • A relevant Level 4 qualification, such as the CIM Certificate of Professional Marketing; or,
  • A Bachelor’s or Master’s degree with at least one-third of credits coming from marketing content (120 credits in a Bachelor's degree or 60 credits in a Master’s): or
  • 2+ years’ marketing experience in an operational role plus a diagnostic assessment
  • If English is not your first language, you will need to demonstrate English language proficiency (IELTS Academic Modules overall score of 6.5 or equivalent

Support

During your training, you will have access to lots of free resources and the full study package

This includes:

  • Access to support from a Learning Styles Researcher to help you get the most out of your studies
  • A ‘Marketer’s Sustainability Toolkit’ to turn sustainability goals into action
  • Personal development and career webinars
  • Friday Drop-ups to learn new topics and interact with other students
  • Unique podcasts covering marketer opinions and expert insights from guests around the world 

We recommend a minimum of 9 months for Diplomas. To allow you to fit studying around other commitments, we offer support for 24 months for CIM qualifications and 6 months for CIM Modular Awards.

Course modules

Study hours:
100

AI Marketing Module:

  • Identify the application of AI within marketing
  • Understand the challenges of AI within the business environment
  • Understand how to plan the utilisation of AI in marketing activities

 

  •   Assessed by a multiple choice on-screen exam which lasts 90 minutes. This exam has 45 questions in total.