What is Marketing and Start-up Businesses

Innovation, Communications | Kiran Kapur | 21 January 2016

Series 4 Episode 1

The new season starts with the basic question: What is Marketing? Charles Nixon explains.

Jargon Buster! looks at Marketing Automation, and Walter Herriot, retired Director of St John’s Innovation Centre, talks about his experience of growing start up companies.

This website uses cookies!

Cookies are important to maintain the functionality of this website and to continually improve your experience.
We'll assume you're okay with this unless you decide to opt out — Find out more