This sustainability course will teach you, a team or a business how to reduce their impact on climate change. Our short course is accredited by the Carbon Literacy Trust to ensure the highest standard of training. This course has been designed to equip groups with the right skills and knowledge to become a sustainability champion in just one day.
Join the Cambridge Marketing College Carbon Literacy course today.
What is Carbon Literacy?
The Carbon Literacy Trust describe Carbon Literacy as, “An awareness of the carbon costs and impacts of everyday activities and the ability and motivation to reduce emissions, on an individual, community and organisational basis.”
What is a Carbon Literacy Certificate and how do I get one?
After completing the sustainability course, you can get a Carbon Literate certificate. A Carbon Literacy certificate shows that an individual understands the causes and impact of climate change and has the right skills to develop plans to reduce carbon emissions.
The process to get a Carbon Literacy certificate is:
- After the course, submit a Carbon Action Plan to Cambridge Marketing College
- Cambridge Marketing College will send you a submission to Carbon Literacy Trust
- Carbon Literacy Trust will review your Carbon Action Plan and approve if it meets the requirements
- Cambridge Marketing College will send you a Carbon Literacy certificate
Who can attend the course?
- Marketing and Communication professionals or teams (at any level)
- Individuals who are passionate about reducing their impact on the climate
- Professionals whose roles revolve around improving sustainability for a business or individuals
How can training on sustainability help a business?
There are many ways this sustainability course can benefit a business, but here are the top 3.
1. Businesses will have at least one sustainability champion
Have an individual or team with the skills required to lead and monitor sustainability goals in the business. Attendees will get a Carbon Literacy Trust certificate (no extra cost) to show they are Carbon Literate.
2. Confidence in ‘Green’ messaging
Most of us have heard about greenwashing and are aware of how it can impact a business's brand reputation. This sustainability course teaches team members to create effective messaging around sustainability without greenwashing.
3. Awareness and preparation for change
The UK has a range of plans to reach net zero by 2050. With these plans will come changes for businesses. This course will provide attendees with the knowledge to start putting sustainability plans into action now.
How much is the sustainability course?
To see the prices for an individual booking please click here.
Booking more than 5 team members?
We also offer private corporate training; our tutors will tailor the sustainability course to a business. For private corporate training contact info@marketingcollege.com for the best price.
What happens on the day of the Carbon Literacy course?
Before the course day, attendees will receive a Zoom link.
We ask for all attendees to complete 3 hours of pre-work. You only need to complete the prework if you want a Carbon Literacy certificate.
Nigel Clark, your host, will start the day at 9:30 am and the course will finish at 5:00 pm (GMT). The course is online, so your team can complete the course in the office or at home. All they need is a laptop and a comfortable spot to learn.
By the end of the course, attendees will be sustainability champions!
After the course, attendees will get an opportunity to get a Carbon Literacy certificate.
For the certificate they will need to:
- Completed the 3 hours of pre-work
- Complete the course
- Create and submit a Carbon Action Plan
Information about the Carbon Action Plan will be covered in the short course.
More information about the course
In the sustainability course, there is a wide range of topics covered.
During the Morning session, the tutor will go through:
- Understanding Sustainability and Climate Change
- The Sustainability Spectrum
- Carbon Action: Society and Government, Organisations and Businesses and Individuals
During the Afternoon Session, the tutor will run through:
- Communicating Sustainability and Climate Change
- Marketing Challenge: No ‘Greenwash’
- Setting Sustainability Communication Objectives
- Taking the next steps
How to book a space on the sustainability course?
If you are interested in booking a space on the short course, we’ve written some simple instructions.
We cap our short courses (14 people) to ensure all attendees get the best experience.
- Go to www.marketingcollege.com/events
- Select a date for the Carbon Literacy short course
- Enter your or the attendee's details
- Complete the booking
If you are interested in arranging private corporate training for a team, please contact info@marketingcollege.com.