With over 20 years in marketing and communications, Sam's journey has taken her through exciting in-house roles from carfting award-winning campaigns to enabling major technology transformations. She's worked with big names like PwC and the University of Cambridge, is a CIM Chartered Marketer (earning her qualifications at Cambridge Marketing College early in her career), and a Prosci-certified change management practitioner. Now, she's excited to bring her experience into teaching and client work, sharing her insights and helping others thrive.
