The metaverse, or web 4.0, is racing towards marketers as the biggest opportunity since the internet became commercial in the early 1990s.
If you thought social media was important, you haven’t seen what’s coming.
In this metaverse briefing, College Fellow, Neil Wilkins, will discuss recent Deloitte research on topics including ’the metaverse is the internet, but in 3D’, ‘it can be a force for good’, ‘it has a place in the future of work’, ‘we should start with societal impact and work back’ and ’think big, start small, test often’.