Level 4 CIM Certificate in Professional Marketing: Professional Services

A specialist qualification for Professional Services Marketers which gives the double advantage of gaining the CIM Certificate whilst addressing specific Professional Services issues. Start any time with online Distance Learning.

Spread the cost of your course*

Take advantage and make an initial payment of £300.00 and £70.00 administration fee by credit/debit card, then spread the remaining amount over 10 equal monthly instalments.

* Available for UK bank accounts only.

Distance learning

Distance Learning

£1230.00* + VAT

£1230.00* + VAT

* Please note: Awarding body membership and/or assessment fees are not included.

Course overview

This course provides the practicing marketer with relevant, contemporary marketing content to equip them for the current global landscape. It introduces students to the fundamentals of marketing, digital marketing and marketing communications.

Specialist tutor and course materials

In addition to the standard study materials, you will receive additional textbooks and have an experienced Professional Services Course Tutor; Andrew Hedley

Duration

12 months (18 months support is provided for added flexibility if needed).

Entry criteria

  • A Bachelor’s degree in any discipline; or,
  • 2+ years’ experience in a sales or marketing role

Course modules:

Marketing Mandatory

Study hours: 130, split into a provided weekly study plan.

  • Marketing’s role in driving success and delivering results
  • Customer behaviour and effective targeting
  • External influences and environmental auditing
  • The Marketing Mix and customer needs


You can view the full syllabus for this module here.

Assessment: Multiple-choice exam in a controlled environment.

Integrated Communications Mandatory

Study hours: 130, split into a provided weekly study plan.

  • Sustainable relationships and delivering customer value
  • Communications planning and delivering marketing solutions
  • Product and brand management
  • The Marketing Communications Mix


You can view the full syllabus for this module here.

Assessment: Work based assignment on an organisation of your choice.

Customer Experience Elective

Study hours: 130, split into a provided weekly study plan.

  • Customer behaviour
  • Exceeding customer expectations
  • Value creation and CRM


You can view the full syllabus for this module here.

Assessment: Work based assignment on an organisation of your choice.

Digital Marketing Elective

Study hours: 130, split into a provided weekly study plan.

  • The impact of the digital environment
  • The digital toolkit and communications mix
  • Multi-channel marketing
  • Digital campaigns


You can view the full syllabus for this module here.

Assessment: Work based assignment on an organisation of your choice.

What our students say

The tutors were fantastic and all the materials provided were great. I always recommend Cambridge Marketing College.

CMC Alumnus

Working with Thomas McAlinden my tutor has been fantastic. The feedback I received on my draft was seriously impactful and helped shape my assignment in the final weeks. The greatest benefit to me was that Thomas was always on hand to help. Every phone call, email or text was answered and responded to without delay. 

Brenton Williams Foundation Certificate Student Gilead Sciences Inc.

Cambridge Marketing College has amazing tutors, friendly administration staff and great teaching material.

CMC Alumnus

Really good. I am enjoying it very much”: It’s opened my eyes to things I didn’t know” such as “how I shop as a consumer. My Line Manager is very helpful and supportive and my tutor is lovely and helpful. It’s reassuring to know I can reach out to him.

Nooria P. Apprentice Marketing Executive Abcam

In a nutshell, studying for the Diploma, with the great support from the tutors, has given me a fantastic grounding and structure around which to make and implement marketing strategy and activity. It has also given me a lot of confidence.

Clare Montgomery Founder Beaujolais and Beyond

You really have been so so helpful, and I really appreciate it. CMC are lucky to have such wonderful staff who really go the extra mile.

Felicity Dale Associate Director, International Strategic Development Global University Systems

We're here to assist!

If you have any questions or would like confidential advice, please do not hesitate to get in touch:

+44 (0)1954 234940 Contact us
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