Level 6 CIM Award in Driving Innovation

This award will enable you to take a visionary approach and embed innovation through the lens of entrepreneurial marketing.

Course overview

Students will look at how organisations deal with the challenges of a fast-moving marketplace and how an understanding of the relationship between marketing and entrepreneurship can enable the delivery of compelling solutions. They will learn the key factors in building and nurturing innovation, the role of internal marketing and the implementation of change programmes.

Duration

The award usually takes 6 months to complete. It may be studied as part of the full CIM Diploma in Professional Marketing qualification (which comprises 3 modules) or as a stand-alone short course leading to a CIM Award.

Entry requirements

4+ years experience in Marketing or a Bachelors degree in business or marketing, where a minimum of 50% of the credits come from marketing.

Study hours

This award requires 150 hours of study.

Course modules:

Driving Innovation Mandatory

  • Embedding innovation to help organisations deal with the challenges of a fast-moving market place
  • The relationship between marketing and entrepreneurship
  • Key factors in building and nurturing innovation
  • The role of internal marketing in supporting a culture of innovation
  • Implementing change programmes

Assessment

Assessment is by a work-based assignment, based on a given scenario and an organisation of your choice.

Distance learning

Distance Learning
£410.00* + VAT

Evening classes

Cambridge, UK

17 July 2017, £570.00* + VAT

17 July 2017
£570.00* + VAT
London, UK

26 April 2017, £570.00* + VAT

26 April 2017
£570.00* + VAT

Executive weekends

Cambridge, UK

11 March 2017, £790.00* + VAT

11 March 2017
£790.00* + VAT
* Awarding body membership and/or assessment fees are not included.

We're here to assist!

If you have any questions about this course or would like confidential advice, please do not hesitate to get in touch:

+44 (0)1954 234940 Contact us
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