Develop the skills and understanding needed to deliver experiences that meet customer expectations, customer experience frameworks and effective monitoring and measurement techniques.
The award usually takes 6 months to complete. It may be studied as part of the full CIM Certificate in Professional Marketing qualification (which comprises 3 modules) or as a stand-alone short course leading to a CIM Award.
A Bachelors or Masters degree in any discipline or 2+ years experience in a sales or marketing role.
This award requires 130 hours of study.
Customer Experience Mandatory
- Customer requirements within different contexts
- Customer expectations and how to deliver experiences to meet and exceed these
- Effective monitoring and measurement techniques to improve experience
Assessment is by a work-based assignment in order to gain the CIM Award.
What our students say
Cambridge Marketing College has amazing tutors, friendly administration staff and great teaching material.
The tutors were fantastic and all the materials provided were great. I always recommend Cambridge Marketing College.
The students and teachers of the CIPR qualifications at Cambridge Marketing College are to be congratulated. A 100% pass rate is a real achievement and testament to everyone’s hard work and the quality of the teaching and students. Congratulations once again from all at the CIPR.
17 July 2017, £520.00* + VAT
Customer Experience Mandatory17 July 2017 - 04 September 2017
Reference ID: CIMCEAwardCambEves