Level 3

CIM Foundation Certificate in Marketing

Existing

An ideal introduction to marketing, this course looks at marketing in different situations and considers the Not-for-Profit, Service and B2B sectors, as well as the consumer market. Start any time with Online Learning or via our upcoming classes.

Spread the cost of your course*

Take advantage and make an initial payment of £200.00 and £70.00 administration fee by credit/debit card, then spread the remaining amount over 4 equal monthly instalments.

* Available for UK bank accounts only.

Online learning

Online Learning

£620.00* + VAT

£620.00* + VAT

Evening classes

London, UK

02 October 2019, £990.00* + VAT

02 October 2019
£990.00* + VAT
Cambridge, UK

30 September 2019, £990.00* + VAT

30 September 2019
£990.00* + VAT

Executive weekends

Cambridge, UK

28 September 2019, £1020.00* + VAT

28 September 2019
£1020.00* + VAT

Saturday seminars

Edinburgh, UK

28 September 2019, £990.00* + VAT

28 September 2019
£990.00* + VAT
Bristol, UK

05 October 2019, £990.00* + VAT

05 October 2019
£990.00* + VAT
Manchester, UK

05 October 2019, £990.00* + VAT

05 October 2019
£990.00* + VAT

* Please note: Awarding body membership and/or assessment fees are not included.

Course overview

Understand of the function of marketing and its role in an organisation. Learn about the seven Ps of the marketing mix and how to apply it directly to your role. Understand more about customers, managing relationships and how to communicate with internal and external customers in different ways.

Study package 

Find out what our students receive in their study package as part of this course.

Duration

9 months (but 12 months support is provided for added flexibilty if you need it).

Entry criteria

  • A-Levels (or equivalent)
  • English language proficiency

Course modules:

Marketing Principles Mandatory

Study hours: 90, split into a provided weekly study plan.

  • Key concepts and tools in marketing
  • Customer behaviour and the marketing environment
  • Market research and information
  • The Marketing Mix (7Ps)


You can view the full syllabus for this module here.

Assessment: Online multiple-choice exam.

Customer Communications Elective

Study hours: 90, split into a provided weekly study plan.

  • Developing lasting relationships
  • Segmentation and targeting
  • Communications tools and campaigns


You can view the full syllabus for this module here.

Assessment: Work based assignment on an organisation of your choice.

Digital Essentials Elective

Study hours: 90, split into a provided weekly study plan.

  • What is digital marketing?
  • The digital consumer
  • Digital marketing tools, content, planning and campaigns


You can view the full syllabus for this module here.

Assessment: Work based assignment on an organisation of your choice.

What our students say

All done! Thanks again for the taught sessions and the clear and thorough feedback you provided on the draft assignment. You've been fantastic and I honestly wouldn't hesitate to recommend your classes to anybody. ...Time for a beer!

Richard Woolf Assistant Manager, Chalfont Park Hospitality

You really have been so so helpful, and I really appreciate it. CMC are lucky to have such wonderful staff who really go the extra mile.

Felicity Dale Associate Director, International Strategic Development, Global University Systems

Cambridge Marketing College has amazing tutors, friendly administration staff and great teaching material.

CMC Alumnus

In a nutshell, studying for the Diploma, with the great support from the tutors, has given me a fantastic grounding and structure around which to make and implement marketing strategy and activity. It has also given me a lot of confidence.

Clare Montgomery Founder, Beaujolais and Beyond

The tutors were fantastic and all the materials provided were great. I always recommend Cambridge Marketing College.

CMC Alumnus

I loved studying for my Marketing qualification with Cambridge Marketing College - I was able to fit study around my other commitments, (as a distance learner), and I benefited from having a very experienced, helpful and knowledgeable tutor assigned to me. My tutor was contactable via email at any time, and always responded quickly to my (many!) queries. I found the resources, (podcasts, study guides and books) to be of very high quality, being extremely well put-together and written. The staff at the college are always incredibly friendly and ready to help. I would recommend the course highly to anyone wanting to gain marketing skills or update their existing skills.

Giovanna Pierce Technical Officer, BT

I PASSED!!!! So so chuffed, I couldn’t have done it without you. Thank you for answering every call and message without delay in the final weeks and days. Plus thank you for your feedback on my draft. This has been a new experience for me and I have learnt so much and I know without your input I wouldn’t have been able to achieve it.


Brenton Williams Foundation Certificate Student, Gilead Sciences, Inc.

Working with Thomas McAlinden my tutor has been fantastic. The feedback I received on my draft was seriously impactful and helped shape my assignment in the final weeks. The greatest benefit to me was that Thomas was always on hand to help. Every phone call, email or text was answered and responded to without delay. 

Brenton Williams Foundation Certificate Student, Gilead Sciences Inc.

Really good. I am enjoying it very much”: It’s opened my eyes to things I didn’t know” such as “how I shop as a consumer. My Line Manager is very helpful and supportive and my tutor is lovely and helpful. It’s reassuring to know I can reach out to him.

Nooria P. Apprentice Marketing Executive, Abcam

Don't have the flexibility to study a full qualification?

You can take just one of these qualification modules as an Award which will count towards studying for a full qualification.

We're here to assist!

If you have any questions or would like confidential advice, please do not hesitate to get in touch:

+44 (0)1954 234940 Contact us
Alternatively, you can talk to a team member using the LIVE CHAT at the bottom of your screen.