Level 3 CIM Foundation Certificate in Marketing

The CIM Foundation Certificate is an ideal introduction to marketing. It looks at marketing in different situations and considers the Not for Profit, Service and Business to Business sectors as well as the Consumer market.

Course overview

The CIM Foundation Certificate will provide you with the understanding of the function of marketing and its role in an organisation. You will learn about the seven Ps  of the marketing mix and how to apply it. You will understand more about customers and managing customer relationships and be able to communicate with internal and external customers in different ways.

Entry requirements

This course is ideal for students who want to learn more about marketing, whether they are in a marketing job or not, and who are educated to A-Level standard.


The full qualification takes 9 months to complete.

Study hours

Each module requires 90 hours of study.

Course modules:

Marketing Principles Mandatory

  • The influence of customer behaviour and the marketing environment
  • Marketing within organisations
  • The Marketing Mix (7Ps)

Customer Communications Mandatory

  • Successful marketing campaign development and how to engage customers
  • Customer relationships; managing and monitoring


Assessment for Marketing Principles is by multiple choice examination and Customer Communications is by work-based assignment.

Distance learning

Distance Learning
£520.00* + VAT

Evening classes

Cambridge, UK

24 April 2017, £720.00* + VAT

24 April 2017
£720.00* + VAT
London, UK

04 October 2017, £720.00* + VAT

04 October 2017
£720.00* + VAT

Executive weekends

Cambridge, UK

14 October 2017, £920.00* + VAT

14 October 2017
£920.00* + VAT

Saturday seminars

Bristol, UK

07 October 2017, £720.00* + VAT

07 October 2017
£720.00* + VAT
Manchester, UK

07 October 2017, £720.00* + VAT

07 October 2017
£720.00* + VAT
Edinburgh, UK

30 September 2017, £720.00* + VAT

30 September 2017
£720.00* + VAT
* Awarding body membership and/or assessment fees are not included.

We're here to assist!

If you have any questions about this course or would like confidential advice, please do not hesitate to get in touch:

+44 (0)1954 234940 Contact us
Alternatively, you can talk to a team member using the LIVE CHAT at the bottom of your screen.