£445.00* + VAT
28 September 2019, £705.00* + VAT
Tutor: Karl Meyer
Mastering Digital Channels Mandatory28 September 2019 - 29 September 2019
Reference ID: CIMDigDipWE0919
25 January 2020, £650.00* + VAT
Tutor: Neil Wilkins
Mastering Digital Channels Mandatory25 January 2020
08 February 2020
Reference ID: CIMDigDipBriSS0719
01 February 2020, £650.00* + VAT
Tutor: Mark Connolly
Mastering Digital Channels Mandatory01 February 2020
15 February 2020
Reference ID: CIMDigDipEdinSS0619
Digital channels present opportunities and challenges for organisations to effectively compete and engage with their customers. This unit drives strategic comprehension for management and growth of digital channels, as well as critical factors concerning compliance.
In this course, students will learn more about 3 key areas:
- Channel strategy and compliance
- Managing digital channel implementation
- Channel conversion optimisation and growth
Duration3 - 6 months
- CIM Certificate in Professional Marketing, OR,
- CIM Diploma in Professional Marketing, OR,
- any Digital Marketing Level 4 qualification, AND
- two years experience in marketing
Mastering Digital Channels MandatoryStudy hours: 150
This will enable you to drive strategic comprehension for management and growth of digital channels, as well as critical factors concerning compliance.
- Define requirements for legal compliance in digital campaigns
- Demonstrate effective management of digital channels in practice
- Recommend methods for online community management
- Illustrate how to improve conversion rates for digital channels
- Appraise current and future channel developments.
What our students say
Cambridge Marketing College has amazing tutors, friendly administration staff and great teaching material.
Working with Thomas McAlinden my tutor has been fantastic. The feedback I received on my draft was seriously impactful and helped shape my assignment in the final weeks. The greatest benefit to me was that Thomas was always on hand to help. Every phone call, email or text was answered and responded to without delay.
The tutors were fantastic and all the materials provided were great. I always recommend Cambridge Marketing College.
In a nutshell, studying for the Diploma, with the great support from the tutors, has given me a fantastic grounding and structure around which to make and implement marketing strategy and activity. It has also given me a lot of confidence.
You really have been so so helpful, and I really appreciate it. CMC are lucky to have such wonderful staff who really go the extra mile.
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