Bulgaria
Egypt
Germany
India
Netherlands
United Arab Emirates
United Kingdom
Training overview
Workshop Outline
- Help your staff to learn about the macro situation both globally and locally, the Sustainable Development Goals and how are they affecting your industry and the key elements involved in Marketing Sustainability
- Facilitate your team to explore the new Purpose-driven Marketing Mix that is redefining your business and together they can identify new strategies for business development
- Identify new campaign and project ideas for your own organisation
Interactive Workshop
Through facilitated discussion, collaboration and team building exercises, attendees will find your top 3 Marketing Sustainability Challenges and identify potential projects for your business
Workshop Format
Hybrid sessions, allowing for in-person and virtual attendance - Mural white-boarding and Zoom video conferencing to ensure an immersive and interactive experience for all attendees
Outcomes
Staff will leave the workshop with:
- New innovation opportunities
- Valuable information to share across the business, with management and peers
- New opportunities to gain competitive advantage
Post-Workshop Next Steps
This workshop is an introduction to Marketing Sustainability, which may lead on to deeper exploration and support, using the Cambridge Marketing College Marketing Sustainability Toolkit, in-house consultancy and training.
Need more information?
To find out more about our corporate training or to discuss your requirements, please contact Charlotte Lestienne on: