Meet the tutors
Steve Bax
Managing Director of Bax Interaction, a Marketing Research and Strategy Consultancy with 25 years experience at senior and board levels in small, medium and large organisations from a wide range of sectors in both B2B and B2C markets.
A qualified marketer with specialist skills in marketing research, strategic marketing planning, exhibitions and events management, direct marketing, managing change and building marketing teams. Previous roles include Chief Executive and Chairman for Foodex Meatex, the leading exhibition for the food industry, Marketing Manager for the Herbert Group of Companies and Marketing Research and Planning Manager for the Anglian Home Improvements Group. Steve is one of our most experienced tutors.