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Cambridge Marketing College

New Introduction to Marketing and Digital Short Courses

News               Author: Melissa Nixon        Permalink

New Introduction to Marketing and Digital Short Courses

Booking is now open for our next Introduction to Marketing one day course in Bristol on 29 May or Cambridge on 29 June 2012. This provides an introduction to key marketing concepts and terminology as well as the practicalities of implementing a marketing plan. They are always popular so if you would like more information or to book a place click here.

We are also holding 5 new digital marketing short courses in Cambridge between 25 and 29 June 2012:
 

  • Digital Marketing Essentials
  • Digital Marketing Planning
  • Implementing Digital Campaigns
  • Web Analytics
  • Mobile Marketing

 Dowload more information and an application form here.

- Melissa Nixon

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Our popular weekly radio show airs at 7.00 pm on Thursdays on Star107FM. Upcoming topics include Sales Promotion techniques, what businesses need to know about Data Protection and keeping customers' data safe, and how to do effective qualitative market research. Each week experts are invited to discuss key topics and explain the jargon. You can listen again to all of our shows as podcasts by clicking on the title above and following the link.

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There was a product theme to show 5. We kicked off with Tony Wilson, author of the Cambridge Marketing Handbook on Products, who discussed the new product development process and why this is so important to businesses. Then, in our Jargon Buster! section, Terry Nicklin (author of the Cambridge Marketing Handbook on Stakeholder) described the...

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