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Cambridge Marketing College

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Alumni

28 May

As an alumnus / alumna of the College you are now part of a worldwide marketing community with over 8,000 graduates from over 100 countries providing a diverse network of ideas and contacts. Membership of this community is free and we have developed a new package of benefits to enable you to make the most of the opportunities membership of this network offers and to continue to support you in your career. 

 

Go To Blog

The College’s radio show interviewed Professor Malcolm McDonald and he gave his frank views that all is not well. In his two part interview, he firstly outlined the current state of marketing and in part 2, gives his views on the future of marketing. He is concerned how marketing is viewed by other management disciplines....

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Marketing is slippery, expensive and unaccountable according to industry expert marketingcollege.com/blog/professor… What will YOU do today to show ROI?

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