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CAM Digital Diplomas
The CIM has launched a new suite of 5 CAM digital marketing qualifications including the exisiting Diploma in Digital Marketing. The 5 qualifications are:
- Diploma in Digital Marketing
- Diploma in Digital Campaign Planning
- Diploma in Digital Media and Branding
- Diploma in Mobile Marketing
- Diploma in Digital Metrics & Analytics
Each of the qualifications consists of 3 modules. Two of these are core to all 5 diplomas:
- Marketing and Consumer Behaviour (MCB) (also part of the CAM Diploma in Marketing Communications) and
- Digital Marketing Essentials
The third module is a specialist module specific to each qualification:
- For the Diploma in Digital Marketing: Digital Marketing Planning
- For the Diploma in Digital Campaign Planning: Implementing Digital Campaigns
- For the Diploma in Digital Media and Branding: Digital Media & Branding
- For the Diploma in Mobile Marketing: Principles of Mobile Marketing
- For the Diploma in Digital Metrics & Analytics: Web Analytics & Social Media Monitoring
All modules are assessed by assignment and you will be exempt from the MCB module if you have a marketing degree or a Level 4 or above CIM qualification.
Download The Digital Prospectus
Not sure which is the right Diploma for you? Download our guide to the Digital Modules.
Advanced Digital Marketers
The structure has the advantage that you can specialise in one area by selecting one diploma initially but then go on to complete the additional diplomas by studying only the different specialist module as you will already have completed the 2 core modules. Alternatively if you wish to become an Advanced Digital Marketer you can embark on a programme through our Cambridge Chartered Programme to complete all 5 digital diplomas and become a chartered marketer.
For more information on Fees and Enrolment please call 01954 234940 or e-mail katrina@marketingcollege.com
For more information on course content or the Advanced Digital Marketer Programme e-mail terry@marketingcollege.com
