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Printed: 29 July 2010 at 15:37:20

Professional Diploma in B2B Marketing

 bullet tick Prospectus and Enrolment Form

This course is designed especially for marketers working in B2B marketing. It is based on the CIM Professional Diploma but adapted for the B2B Sector and comprises the 4 modules of the CIM Professional Diploma:

  • Marketing Planning Process
  • Delivering Customer Value through Marketing
  • Marketing Management
  • Project Management

Delegates have a specialist Course Director, Tony Wilson, text books, webinars and assignments which apply the mainstream theory of the CIM Diploma to the B2B world. Assessment is by work-based assignments for 3 modules and by examination for the Delivering Customer Value through Marketing module. The course usually takes 12 months to complete. Successful delegates receive both the CIM Professional Diploma and a CMC B2B Diploma.

The course is available by Distance Learning. However, if you want to have face to face tuition you can upgrade and attend taught Professional Diploma sessions:

bullet tick Evening Classes in Cambridge

bullet tick Executive Weekends in Cambridge and Manchester 

bullet tick Saturday Seminars in BristolCardiff, Edinburgh, Guildford, and Nottingham

Entry Qualifications:

  • A degree in Business with at least 30% marketing content or a degree in any discipline and 3 years’ work experience in marketing

 



 
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Tel: +44(0)1223 421903 Fax: +44(0)1223 421767 Email: info@marketingcollege.com Web: www.marketingcollege.com
 
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