CAM Diploma in Marketing Communications
Our pass rates for this course for the whole of last year were:
MCB - 89%
Terry Nicklin, one of our Course Tutors, provides an overview of the course (videos courtesy of Postgraduate Search):
The CAM Diploma in Marketing Communications is designed for communications professionals whether working in Advertising, PR or Digital Marketing Communications. It teaches practical, vocational skills which can be used in the workplace immediately as well as the underpinning theory of marketing communications. This CAM Diploma has 5 modules but at CMC we also incorporate Digital Communications through the Integrating Digital Media & Branding and the Digital Marketing Essentials modules to ensure maximum contemporary content. As a result delegates now have the option of obtaining a further Diploma in Digital Marketing (Media & Branding) from this course:
- Marketing and Consumer Behaviour
- Integrated Media (incorporating Integrating Digital Media and Branding)
- Public Relations
- Direct Marketing and Sales Promotion
- Digital Marketing Essentials
Assessment is by a 2 hour exam for the Advertising, PR, and Sales Promotion & Direct Marketing modules; and a work-based assignment for each of the Marketing and Consumer Behaviour, and Integrated Media modules. Assessment for the digital modules, which is also by assignment, is optional. The course usually takes 12 to 18 months to complete.
Click here for the full range of unique study materials and tutor support.
The course is suitable for delegates with:
- either a minimum of 2 years’ experience in Sales or Marketing or a degree in any discipline; and
- who work or want to work in marketing communications.
Exemptions are available for some modules. Click here to find out more.
Click here for course timetables . Distance learners may start at any time
"I just wanted to drop a quick thank you to you all for helping me complete my CAM Diploma in Marketing Communications. I thought all the study weekends and the organisation of the course were excellent and have found that it has already been hugely influential on my current employment and career plans."
CAM Diploma in Marketing Communications Delegate