New Member of the College Team 
Latest College Newsletter 
Happy New Year and Congratulations to Chris Parker CAM Diploma in Marketing Communications
This course is designed for communications professionals whether working in advertising, PR or marketing
communications. It teaches practical, vocational skills which can be used in the workplace immediately as
well as the underpinning theory of marketing communications. There are 5 modules:
- Marketing and Consumer Behaviour
- Advertising
- Integrated Media
- Public Relations
- Sales Promotion and Direct Marketing
Assessment is by a 2 hour exam for the Advertising, PR, and Sales Promotion & Direct Marketing modules;
and a work-based assignment for each of the Marketing and Consumer Behaviour, and Integrated Media
modules. The course usually takes 12 months to complete.
The course is suitable for delegates with:
- either a minimum of 2 years’ experience in Sales or Marketing or a degree in any discipline; and
- who work or want to work in marketing communications.
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Delegate Comment "I just wanted to drop a quick thank you to you all for helping me complete my CAM Diploma in Marketing Communications. I thought all the study weekends and the organisation of the course were excellent and have found that it has already been hugely influential on my current employment and career plans." CAM Delegate |
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